Who we are

Tuckituppp was founded with the mission to create underwear for all transgender people, aiming to provide comfort, confidence, and inclusivity. Our journey began in São Paulo, Brazil, in 1990, where Teresa and Cris C. designed and manufactured our first products. From the outset, our vision has been to organize and distribute our products across different regions, contributing to the visibility and support of the LGBTQ+ communities.
Our story

The journey

In 2019, Josie Azocar brought Tuckituppp to the United States, furthering our mission to unite and connect people from all communities. We believe in the importance of offering a product that allows everyone to feel comfortable and confident in their everyday lives. At Tuckituppp, we are dedicated to making sure that our products not only meet the needs of our customers but also help them embrace their true selves.

In 2020, we launched Joy Underwear, a line created by trans women for trans women, with the dream of offering a product that exudes confidence, sexiness, and empowerment. Joy Underwear was released in 2023, available in eight vibrant colors and eight inclusive sizes. We are excited to announce that new lingerie products will be available soon, expanding our commitment to providing high-quality, affirming products for our community.
Our commitment

Empowering you

At Tuckituppp, we believe that anyone can tuck, and we are here to help. Our tucking underwear is designed for all, regardless of gender identity. We strive to create products that make you feel good, inside and out. By offering a diverse range of options, we aim to empower individuals to express themselves freely and confidently.

We are more than just an underwear brand; we are a community that stands for inclusivity, visibility, and support for all transgender and LGBTQ+ individuals. Join us on our journey as we continue to innovate and advocate for a world where everyone feels seen, heard, and valued.

We are Tuckituppp, and we are here for you.